Unilever threatens to pull its ads from Facebook and Google.
Given the reach of those two platforms and no viable large scale digital alternatives, it seems to me that Unilever is just pissing in the wind. Oh I think they're right about social media being a swamp, but there's a long line of advertisers willing to pick up the slack.
Given the reach of those two platforms and no viable large scale digital alternatives, it seems to me that Unilever is just pissing in the wind. Oh I think they're right about social media being a swamp, but there's a long line of advertisers willing to pick up the slack.
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